Purpose, vision and values

BIMM is a community built on a shared passion, creativity and belief system. Our strong culture is at the core of everything that we do, binding us together and driving us forwards. Because we want to preserve and protect our culture for years to come, we saw fit to write down what it is and what it means to us.

Our values aren’t simply what we want others to see or think they would like to hear; they were created by our students and staff, through their feedback, insights and actions. They reflect the things that inspire us all to be a part of this community and bring together the themes that come up again and again. ​​​​​​​​​​​​​​


BIMM’s purpose and vision

Our purpose and vision communicate why we exist, the difference we want to make and the legacy we want to build.​​​​​​​



Our values

Our five values are designed to be truthful yet aspirational. They provide us with a guiding set of principles towards which we continually strive. They connect us as individuals – both to each other and to the communities we work so closely with.



Believe in Everyone

We embrace and celebrate diversity to create a culture of belonging and respect, holding each other up and creating space for every voice to be heard.



Challenge the Norm

We are bold and ambitious in our pursuit of new ways of working that can advance our communities in positive and inspiring ways.



Grow Together

We work together as one community, united by our collective ideals, passions and values to shape our shared world for the better.



Own It

We encourage every individual to take responsibility and work together to be a force for positive change.



Do the Right Thing

We act with courage and integrity in all areas of our organisation to protect our communities, our business and the environment.


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